At the Netherlands Pavilion during MWC Barcelona 2026, CleverMobi introduced its AI-driven backend platform for mobile operators, positioning it as a response to legacy system constraints and increasing demand for real-time flexibility in telecom operations.
Speaking during an NL Talks session moderated by Anke Kuipers, Karsten Nilsen, partner at CleverMobi, outlined how traditional billing and customer management systems are limiting operators’ ability to innovate.
Legacy systems constrain agility
According to Nilsen, many telecom operators still rely on legacy OSS/BSS platforms developed decades ago, which have been incrementally expanded over time. These systems often require extensive preparation for even minor changes, such as pricing updates or promotional campaigns.
He cited examples where operators need weeks of preparation for events like promotional campaigns, limiting their ability to respond dynamically to market conditions.
CleverMobi was founded to address this gap, initially working with Dutch operator 50Plus Mobile to enable more flexible pricing and faster time-to-market for new offers.
Unified platform reduces operational complexity
The company’s platform combines multiple backend functions into a single system, including billing, customer interaction, and service management.
This replaces fragmented environments where different components, such as discounting, invoicing and customer communication, are handled by separate systems.
According to Nilsen, consolidating these functions enables greater automation and reduces manual processes, particularly in customer service operations.
AI focuses on complex support cases
A key element of CleverMobi’s offering is the use of agentic AI to handle complex customer queries, including billing disputes and edge cases that typically require human intervention.
Nilsen said that while standard chatbot solutions often fail to resolve user issues, CleverMobi’s approach leverages direct access to structured backend data combined with domain-specific knowledge.
In early testing, the system was able to resolve around half of previously escalated customer service cases that had not been solved by human agents.
The company expects performance to improve further as the system continues to learn from operational data.
Migration and scalability considerations
Replacing core telecom backend systems is typically a complex, high-risk process, particularly for operators with large active customer bases and ongoing billing cycles.
CleverMobi said it has completed full-stack migrations involving over 300,000 active subscribers, including porting billing history, active subscriptions, and provisioning data without service interruption. The company’s migration approach runs the new platform in parallel before cutover, reducing risk for operators that cannot afford downtime.
Once deployed, the platform enables operators to make pricing and product changes in near real time — a shift from the weeks-long preparation cycles common in legacy environments. Nilsen noted that this operational speed is often the deciding factor for operators evaluating a platform switch.
Market demand driven by operational inefficiencies
Nilsen said interest in modernising OSS/BSS environments is growing among both new entrants and established operators.
He noted that some operators have attempted multiple system replacements or internal development efforts without achieving the desired flexibility, highlighting the persistence of the problem.
The increasing importance of customer experience and operational efficiency is driving demand for more adaptable backend solutions.
What’s next: agentic AI beyond customer service
CleverMobi’s roadmap focuses on expanding its use of agentic AI, particularly in customer service and operational decision-making.
The company aims to move beyond traditional automation towards systems that can independently resolve complex issues based on real-time data and historical context.
At MWC Barcelona 2026, CleverMobi used its first appearance at the Netherlands Pavilion to build visibility and establish partnerships, reporting strong interest from industry participants.
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